BAMBOO BICYCLE CLUB: PROMO

GREATCOAT FILMS

Composition    |    Sound Design    |    Editing

 

Greatcoat Films were contracted by the company Bamboo Bicycle Club to make a short advertising promo, and I worked with them to create the audio.

The ethos of the company is about promoting a DIY attitude to bicycle making, mixing natural materials like bamboo with the modern technology of 3D printing, and I wanted to reflect this in the sound design.

I created a hip-hop style track, utilising the DIY sound of traditional turntables with a variety of instruments, keeping pace with the flow of the film. Fusing the old and new together in this way really complimented the video, and gave a fitting sound to the brand’s identity.